Multi-Agent AI BetHarmony Merges with BetSymphony iGaming Platform for Smarter Betting Journeys  
News
Multi-Agent AI BetHarmony Merges with BetSymphony iGaming Platform for Smarter Betting Journeys  
Product
Multi-Agent AI BetHarmony Merges with BetSymphony iGaming Platform for Smarter Betting Journeys  
News

Multi-Agent AI BetHarmony Merges with BetSymphony iGaming Platform for Smarter Betting Journeys  

Product

Two powerhouse products just became one. BetHarmony, the multi-agent AI brain behind voice and chat betting, personalised player journeys, and multilingual support, is now built directly into BetSymphony, the no-revenue-share sportsbook and casino platform where operators own 100% of the source code. 

The integration unlocks a new, AI-first betting experience where players can place bets, explore sports and casino content, check promotions, manage wallets, and access multilingual assistance – all through natural, intuitive chat or voice interactions. Operators gain the ability to automate onboarding, streamline self-service, and deliver personalized journeys that adapt in real time to individual player needs. Operators keep the keys to their platform, their data, and their profits. 

“This is a natural evolution of both products.”

“BetSymphony can now offer more intuitive experiences – whether through lightweight co-pilot interactions or fully AI-driven betting flows – while maintaining full ownership of their product and roadmap. This gives BetSymphony a significant competitive edge on the market, in addition to its already unique financial model.”

quote
Valentina Synenka
CEO of Symphony Interactive

Two Flagship Products, One Seamless Experience 

  • BetHarmony – An AI-driven, multi-agent interaction layer capable of understanding betting queries, account commands, and responding naturally across multiple channels in over a dozen languages making every step feel smooth, fast, and personal. 
  • BetSymphony – The sportsbook and casino platform operators choose when they want complete control. 100% code ownership. No revenue share. Comprehensive PAM, trading, promotions & bonus systems, data warehouse and more. Now with BetHarmony built in—so every player interaction is instant, relevant, and tailor-made. 

Why Operators Care 

  • Faster bets, smarter journeys – Reduce time-to-bet from clicks to conversation. 
  • Always-on, multilingual service – 24/7 voice + chat in more than a dozen languages. 
  • Lower support load – Intelligent automation handles repetitive queries before they hit your team. 
  • Two UIs, one platform – High-performance traditional frontend or AI-powered interaction – switchable as needed. 

This isn’t AI as a side feature. It’s AI as the operating mode. BetHarmony inside BetSymphony means operators control the keys, players get a personalised game, and the industry gets a taste of what’s next

Share
You might be interested
How AI Agents Are Transforming the Future of Sports Betting  
How AI Agents Are Transforming the Future of Sports Betting  
AI Agents: Use Cases & Deeper Insights for iGaming 
AI Agents: Use Cases & Deeper Insights for iGaming 
Product