Digital marketing

  Background Easly, the revolutionary approach to home self-testing, was born out of the need to address the gap between what people expect from healthcare and what the current system can offer. The team at Easly noticed that the current healthcare system is very busy with caring for the sick and there is relatively little […]

Background  In the recent years, the global healthcare system has found itself under strain due to rising healthcare costs, emergence of new disease, and aging population. The general population is often rendered unable to access proper care in a timely manner. In this regard, the importance of diagnostic and preventative care is as relevant as […]

Background During the Covid crisis, there is an urgent need for quick testing with immediate results. However, on average, tests are taking 48+ hours. The existing situation clearly indicated the arising need for testing facilities which are accessible, affordable, and allow people to get results in the matter of minutes, not days. This rapid testing […]