Onboarding to Sportsbook Development with Source Code Only 

Background

In the competitive sports betting environment, choosing between a white label sportsbook and owning your own platform can significantly impact your business. A white label sportsbook offers a quick and easy way to enter the market, but it comes with limitations—restricted customization, revenue-sharing agreements, and generic technology that may not fully align with your brand’s needs. 

Owning a sportsbook like BetSymphony, on the other hand, provides complete ownership of the source code, granting you total control over your platform. This means you can customize every aspect to match your business strategy, prioritize new feature developments, and stay ahead of competitors with a unique user experience. Additionally, owning your platform eliminates revenue-sharing, allowing you to maximize profits and reinvest in your growth. With advanced technology, expert support, and continuous updates, BetSymphony empowers you to build a robust, scalable, and profitable sportsbook that truly reflects your brand’s identity. 

Client

Symphony Interactive is part of a group of companies alongside Symphony Solutions. The mission is to deliver insightful, user-focused solutions that adapt to the fast-changing iGaming landscape. With a strong commitment to technology and customer experience, we collaborate closely with our clients to craft tailored products that inspire success and set new industry standards. 

Challenges

Our client, BetSymphony, acquired the source code for a sportsbook platform that had previously been in production for a major gambling operator. While the platform had a solid foundation, parts of it required modernization, and our task was to bring it to life and ready for modern use. However, we faced several key challenges in this process: 

• Documentation Required Optimization: Although we received extensive documentation, it was unclear which parts were current and which were obsolete. This made it difficult to rely on the documentation for accurate guidance. 

• Massive Source Code with Many Moving Parts: The platform’s codebase included approximately 90 repositories, but there was no clear indication of which versions were stable. This created uncertainty about the reliability of the code and required significant effort to identify and stabilize the functional components. 

• Uncertain Service Dependencies: There was a lack of information regarding the dependencies between services, making it challenging to configure and start the platform. Without clear guidance on service interactions, our team had to perform meticulous analysis and troubleshooting to ensure proper functionality. 

• Missing Full Feature List: It was not clear which features had been fully implemented and which were incomplete. This ambiguity required our team to conduct thorough investigations to assess the current state of the platform and plan the necessary developments. 

• Infrastructure Required Modernization: The existing infrastructure was built using outdated tools, leading to non-functional infrastructure code. This required a comprehensive overhaul to modernize and rebuild the infrastructure, ensuring it could support the platform effectively. 

“Taking on a project of this magnitude with limited initial support was no small feat. Despite the complexities, we were able to bring the platform to life, delivering a high-performance solution that our client can now fully enjoy and rely on for future growth.” 

Marian Melnychuk

Engagement Center Director 

Solution

To bring the BetSymphony platform up to modern standards, our team worked collaboratively to ensure the platform was operational and could be easily replicated without significant effort. We approached the project by focusing on the most critical services first, identifying key dependencies, and following a systematic process for each service: 

• Fix Deployment Issues: We began by working with build scripts to resolve deployment issues, such as missing package managers and other essential components. 

• Deploy Services: After resolving deployment issues, we created the necessary infrastructure for each service and manually deployed the builds, ensuring that all required elements were in place. 

• Make Services Functional: At this stage, we verified that each application was running correctly and addressed any runtime issues that arose. 

• Resolve Dependencies: If an application was running but not fully operational due to missing dependencies, we identified and addressed those dependencies by repeating the process for the relevant services. 

• Testing: Once a service was running with its identified dependencies, we conducted thorough testing to ensure that all business flows functioned as expected. The team promptly resolved any critical issues identified during this phase. 

• Automate Build and Deployment: For services that were confirmed to be working, we automated the entire process of building, resource creation, and deployment. This automation ensured that the platform could be easily reproduced without manual intervention. 

• Documentation: Throughout the process, we carefully documented all findings related to dependencies, functionality, and infrastructure. This documentation was crucial for identifying potential problems and for the future reproduction of the working services. 

Following this structured approach, we successfully modernized the BetSymphony platform, ensuring it was stable, functional, and ready for deployment in the competitive sports betting industry. 

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Result

The successful completion of the Discovery Phase set the foundation for future improvements and further work with the BetSymphony platform. Key outcomes include: 

• Fully Operational Platform: The platform is now fully functional, with core features like Login, Registration, Bet Placement/Settlement, Cashout, and Wallet all operational and ready for use. 

• Updated Documentation: Demo flows and critical test cases have been documented and updated. Architecture and technical debt were thoroughly identified and documented, with plans in place to address them. 

• Automated Testing Improvements: The process of fixing and enhancing automated integration and system tests has been initiated, ensuring ongoing platform stability and reliability. 

• Environment Setup: Development and Staging environments were successfully created, along with the necessary infrastructure code, enabling easy recreation and maintenance. 

• Enhanced Sales Potential: These improvements have significantly increased the platform’s appeal to potential clients, positioning BetSymphony as a competitive and reliable sportsbook platform ready to deliver a seamless, high-performance experience. 

This was a particularly challenging project for our team, as developing a platform of this caliber without sufficient support required extraordinary effort and expertise. 

We successfully delivered a fully functional solution, ready for future development and sales activities. The platform is now well-positioned to meet the needs of the gambling industry and serves as an enabler for further development, allowing for adjustments to specific client needs.

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