When people talk about industries changed by data, they usually mean finance, insurance, and healthcare. But this list is incomplete. In today’s post, we’ll discuss a sector bloggers often overlook: air travel. We’ll focus on how airlines use data to improve performance and UX, and how API enable them to do so. What Data Do Airlines Use? Modern airline operations rely on constant streams of data. Aircraft talk through systems like ACARS, reporting airspeed, altitude, and finer things like engine power shifts, control surface movements, and turbine temperature changes. This enables unprecedented levels of analytical precision. Airlines no longer wait for failure. They predict it. Algorithms, trained on years of flight history and fed real-time telemetry, can forecast wear long before it becomes critical. So, a valve is swapped before it fails, and a drifting sensor is recalibrated before it corrupts data integrity. Disruption is stopped before it begins. Location tracking has become more nuanced and data-based as well. Traditional radar is now paired with multilateration, giving precise positions even in blind spots. This allows for trajectory-based operations and 4D flight path optimization in crowded corridors. Financial operations have also been transformed. Real-time decision engines are now at the heart of airline revenue management. They pull from past demand trends, fare data (scraped in milliseconds), detailed demographic profiles, no-show odds, and more to deliver dynamic pricing. Finally, data is infused into HR activities, too. Every phase of the employee lifecycle is tracked – hiring, training, fatigue management, and retention. Airlines use performance history, training records, and behavioral assessments to judge qualifications and determine organizational fit. Simulator scores, evaluations, and test scores are taken into account to measure progress and flag weak areas. For retention, airlines analyze patterns in absenteeism, engagement, and feedback. This lets them act with role changes, support, and training – to keep people engaged and motivated. Finally, sentiment analysis of surveys and internal communication helps HR read morale and adjust the course. There are just a few examples. The Sources of Data Airlines Use Let’s name the main ones. As mentioned, ACARS is a biggie. Air traffic control networks also give continuous positional updates. And then there are airports, which run huge operational databases that handle baggage info, gate assignments, ticketing platforms, etc. The sources and data are abundant, but the hard part is uniting them all, as that requires stitching together disparate systems. This is where APIs come in – the unsung heroes of data-driven innovation. What are Airline APIs? Think of them as digital translators that define the rules for data exchange. They allow software systems to talk in real time. A flight tracker app pulls data from air traffic control via an API. Revenue management tools use them to get real-time booking stats or competitor pricing. And for predictive maintenance platforms, APIs bring aircraft health data from ACARS. Together, APIs form an intricate network of controlled portals, each accessing a specific dataset or function – but only if the rules are followed and the caller is trusted. They ease integration complexity and provide safety; they’re especially relevant when airlines need to bridge legacy systems. APIs are why airlines can maintain a unified view of their complex operations, turning floods of raw data into insights that drive safer flights, better pricing, and smoother logistics. Transform your airline with our expertise in API integration GET IN TOUCH A Deeper Look Into What APIs Do APIs power many core functions. They let airlines share flight schedules and seat availability with global travel platforms in milliseconds. This keeps inventory visible everywhere, all the time. They plug into global distribution systems (GDSs), so travel agents and booking engines worldwide can pull real-time data from the airline’s system. They connect airline systems to airport systems, which is needed for gate assignments, baggage tracking, and passenger flow management. Without them, airlines wouldn’t be able to react to delays, reroutes, and congestion as effectively. APIs are also elevating the passenger experience. The mobile app a passenger uses to check in, choose a seat, or track a bag runs on APIs. One for flight status. One for check-in. One for booking. Each call – the request from the user – draws live data and presents it cleanly. It feels simple, but only because APIs conceal the complexity. APIs also unlock innovation. As airlines increasingly enhance their software systems and open slices of their datasets to third-party developers, new services emerge – travel recommendations tuned to people’s habits, loyalty programs that integrate with their digital life, in-flight perks tailored to their preferences, and so on. Take something as simple as a flight-tracking app. When you check a flight, it sends a request to the airline’s API. The system returns a small packet: position, altitude, arrival estimate, delays. That response doesn’t come from radar, but from a structured, secure API. The app never reaches the airline’s core database – it only sees what the API is allowed to share. Security and convenience are combined. APIs are also needed for modernization. Here’s a real-world example: One of our clients, an Irish airline operating 100+ routes, was struggling with its legacy Passenger Service System (PSS), which couldn’t handle modern business logic or align with IATA’s New Distribution Capability (NDC) standards. We helped them launch a new, advanced Offer and Order Management System (OOMS). Our experts migrated the business logic and integrated NDC APIs. As a result, the client got enhanced performance and streamlined travel agent workflows. Examples of API integration APIs are changing every aspect of airline operations, from booking and baggage handling to crew scheduling and revenue management. Here’s how: Airline booking APIs Let’s talk about booking first. NDC has ushered in an industry-wide shift from static, inflexible fare filing systems to dynamic, personalized offers. Previously, airlines mainly relied on GDSs. These were massive distribution systems where prices, inventory, and offers were stripped of nuance, packaged generically, and sent to booking agents with little context or flexibility. With NDC, airlines’ core intelligence systems became linked to the transaction process, enabling them to respond in real-time and make informed decisions. By deploying NDC APIs, airlines reshape how offers are built and sold. The implications go far beyond ticket sales. Ancillaries, bundles, and exclusive perks – all of this is now being pushed dynamically, based on data. Operations APIs APIs power critical operational touchpoints. Ground handling systems – siloed by default – can now plug into central operations dashboards. This way, a delay in baggage offload triggers a real-time update to the flight departure algorithm. The system calculates knock-on effects. New gate assignments are issued. Connecting flights are held or rerouted. The crew scheduling module is pinged as well. It’s a cascade of small systems, which APIs stitch into one. Fuel management APIs Take another example – fuel management. An API integration between the fuel provider’s dispatch system and the airline’s aircraft turnaround software means refueling data flows without delay. No more clipboard checks and miscommunication. The flight crew sees a green light the moment the tanks are full. Dispatch gets a timestamp. Analytics logs the exact burn rates and variations against the forecast. All of this happens in real-time. HR and crew scheduling APIs Or HR. API integrations sync the training management system with crew rostering and fatigue tracking platforms. When a pilot finishes simulator training, the certification is logged, and the scheduling engine sees it. They’re cleared for a new aircraft type or a new route automatically. Meanwhile, the fatigue API flags when that same pilot has been on a heavy rotation – two red-eyes in three days – and so the roster shifts. Financial APIs Financial operations become much more efficient with APIs as well. Revenue accounting platforms ingest data from every edge of the airline – ticketing, ancillaries, refunds, upgrades, even partner programs. The result is real-time revenue calculation. APIs connect the front line to the ledger. And when a loyalty member uses miles across partners – hotel, rental, ride-share – it’s an API that translates the transaction, reconciles the value, and settles the books. Consumer and travel tech APIs Then there’s the travel tech – internal and consumer-facing. Booking platforms like Amadeus, Sabre, and Skyscanner use APIs to request live fares, seat maps, baggage rules, and upgrade paths. Every time a customer clicks a button, an API call is fired off to the airline’s system. The response – personalized and immediate – is what powers the seamless booking experience. And it’s not just sales. APIs let weather platforms alert operations centers, let catering systems adjust for special meals based on last-minute booking changes, and let airport systems share real-time security wait times with the mobile app. In every example – whether it’s a travel app, a fuel truck, a flight attendant’s scheduling dashboard, or an offer engine building a dynamic fare – the API acts as the switchboard and the bridge. It translates needs into calls, and systems into responses. Another relevant case: a subsidiary of a major European airline, specializing in leisure routes to Europe, the Mediterranean, and the Americas, was looking for ways to enhance customer service and scale operations. It also relied on an outdated Passenger Service System (PSS), which hindered their performance. The legacy solution was an obstacle to meeting current industry demands for personalization and flexibility. We assisted the client in moving to a sophisticated OOMS. We also integrated NDC APIs and established connections with multiple third-party services and payment providers. This new, interconnected, and flexible solution enabled the airline to elevate capabilities and operations across insurance, booking, and payment functions. The new approach, with APIs playing a major role, enabled them to deliver a more versatile and seamless customer experience. Challenges of API Integration The journey to an API-driven airline ecosystem can be challenging, especially for organizaitons lacking in-house engineering expertise. Every such initiative needs expertise and a plan. Integrating disparate systems is one of the toughest issues. Airlines, often the result of decades of mergers, acquisitions, and organic growth, often operate multiple legacy platforms. Their data is completely siloed. These systems were built in different eras with varying architectures and proprietary data formats. No one intended for them to communicate. Bridging them through APIs requires complex mapping, transformation, unwrapping, and re-packaging data. Ensuring unity in how they talk, while avoiding latency and preserving data integrity, requires specialists. Handling the volume and velocity of exchanged data presents another challenge. Millions of requests and responses flow through APIs each second, carrying info about bookings, flight status, passenger preferences, operational updates, and financial transactions. This necessitates a robust and scalable infrastructure. Airlines must invest in sophisticated monitoring and analytics tools as well to track API performance, identify bottlenecks, and address potential issues before they impact operations or CX. Think of it as managing traffic in a major city. Without monitoring and control, the traffic congestion in Tokyo would plunge the roads into chaos within hours. Data privacy regulations add another layer of complexity. Airlines that utilize APIs to collect granular customer data for personalization must be able to navigate complex local and international regulations such as GDPR and CCPA. They need robust security protocols and transparent data governance policies. Responsible data practices are crucial for long-term sustainability. There is also the industry-wide adoption of NDC. IATA provides the foundational framework, but implementation still requires organizations to align on technical specifications, data exchange protocols, and business processes. The lack of standardization can lead to inconsistencies and complexities in API integrations, and that, in turn, could disrupt the flow of information across the ecosystem. Finally, the initial costs of upgrading legacy systems and developing new API capabilities can be high. More so, if the company lacks in-house skills or an experienced technology partner. A lot goes into it. Replacing outdated infrastructure, building API-enabled platforms, establishing reliable integrations, and enforcing security as per laws – all this is impossible to accomplish without specialized talent and resources. So, before committing to such a project, make sure you have a strong business case and then create a clear and detailed roadmap and apply a phased approach, recalibrating, testing, and debugging systems along the way. When done right, it’s worth it, though. As another of our cases demonstrates, modernizing core systems and implementing APIs is advantageous in numerous ways. Increased market reach, faster responsiveness to market changes, elevated user experience, and more revenue are just a few of the benefits. Let’s make your flight operations seamless and intuitive with API integration CONTACT US TODAY APIs and the Future of Airline Operations The rise of APIs is reshaping the airline industry from the ground up. Airlines are no longer bound by rigid legacy systems. Instead, they operate as open networks, where data moves freely and decisions happen faster and closer to the customer. APIs work from the first search for a trip to the arrival. They link systems to help deliver cohesive, smooth experiences. They also enable airlines to future-proof. With modular, composable architectures, organizations can reach the level of agility needed to adapt to changing market needs and rising passenger expectations. APIs significantly contribute to innovation across commercial, operational, and administrative systems. The challenging task is implementing them correctly. And Symphony Solutions has mastered that. Having worked with various clients within the industry, we understand their specific pain points and the challenges airlines face. We specialize in building and integrating APIs that drive real digital transformation. Our teams bring deep industry knowledge and technical skill. We help airlines unlock data and connect all critical systems: passenger service, inventory, flight operations, loyalty, and more. We build secure, scalable solutions tailored to your unique requirements. If you want to adopt NDC and APIs to create dynamic offers, enable real-time operational control, and deliver truly personalized passenger experiences, we can help you achieve that cost-efficiently. Contact us now to get the technical depth and practical experience needed to propel your business forward.
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